如果给你一间仅有8.4平米的餐厅
你会如何运营它?
是否一下子想不到好点子?
别急!
名为“SIaCO”
或许它能给予你一些灵感……
Nina / 编辑
©instagram:the_vege_siaco & SUPPOSE DESIGN / 图片
这家餐厅的店主是两个女孩儿,一位是烹饪讲师,一位是糕点讲师,两个好朋友期待合作,开一家通过食物给予人快乐的餐厅。她们对此非常重视,特意找到SUPPOSE DESIGN的设计师谷尻诚和伊藤佳子,希望他们能让这一方小天地,散发独特的气质。
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如此成功的小型车库餐厅,于2021年12月13日开业,当时疫情的阴霾笼罩着日本,在病毒如此肆虐的情况下,它还能如此火爆,归功于两位主理人理性的创业思维:她们并没有卷入盲目开店的洪流里,而是冷静思考,需要怎样的规模?怎样的设计?怎样去经营?
她们精心选址,决定开一间规模很小的活动型门店,这样在疫情的压力下,并不需要高昂的装修成本。同时,嵌入式的设计也允许它离开车库,流动到其他地方进行经营,不断寻找适合自己的受众群体。餐厅因此获得了多重的可能性,便于随时转型,实现循环利用和可持续发展。
车库餐厅用营养的沙拉和美味的点心传递着健康、美好的生活理念。它的成功更给予了无数创业者关于如何在疫情影响下,降低经营成本,挖掘门店潜在价值的新思考。
看完这篇,你是否对小门店的经营,有了新的idea呢?