点、线、面、体的空间穿插,紫铜光亮金属质感和毛毡、水泥纤维板哑光粗糙肌理的对比反差,设计工作室SHARK&SHARK为Vivamens男士定制西服品牌打造了一间干净利落、富有现代主义精神的品牌展厅。
Playing with the point, line, plane, and volume, demonstrating contrast of polished and rough materials, design studio SHARK&SHARK offers a clean and modern showroom solution to men’s bespoke brand Vivamens.
展厅延用了品牌第一家门店的现代简约的风格气质、紫铜杆件的材质选择和一些细部的设计,保持品牌形象的统一和延续。
The showroom strengthens the brand identity by keeping some design elements and general modern style from brand’s last showroom. In such high and grand office lobby as the site, brand-related materials are played in geometric forms to define the space of the showroom.
在写字楼大堂的高耸开阔的空间中,用点、线、面、体的抽象几何形态界定出了展厅的空间。交叉相错的紫铜杆件提供了衣架、布架、灯架等功能;悬挂的毛毡围合出了试衣间和橱窗背景幕;水泥纤维板的柜体成为了展示台和储藏空间;球形吊灯成为空间内光亮的焦点;而聚酯纤维的广告布创造了一面半透明的logo墙,既作为模特人台的展示背景,凸显模特服饰的美,又让展厅内的景象可以隐约透过布面被看到,吸引人关注展厅内的精彩,步入一探究竟。
Copper tubes create lines and curves in all directions, functioning as suit and fabric hangers, as well as skeleton of space-dividing screens. Felt of light grey colour rolls up a fitting room and hangs as background screen for window showcase. Fiber cement boards are fabricated into volumes of cabinet and counter. A bright point in space is a luminous light ball. A piece of semitransparent PVC sheet is tensioned in frame to hold the brand logo and be the intriguing “gate”inviting people to view inside.
巧妙的结构设计让纤细的金属杆件笔挺站立,轻巧而不费力。同色的毛毡和水泥纤维板虽然软硬质感相差甚大,却有着极为相似的外观,让设计归于两种颜色的极简。Logo的拼贴、门扣的样式、毛毡的挂扣,都体现着手工工艺,恰如品牌的手工定制的精神。
The structure is effortless. All the thin tubes and surfaces are standing still without any evidence of supporting. The structures are truly self-balanced without any fixings. The looks of felt and cement board are very similar, although they have totally different texture and hardness. Visually the showroom contains only two materials, which makes the design somehow minimal. Recycled copper pieces from last showroom are made into new logos. The logo letters, fitting room belt lock, and the felt buckles, reveal a touch of handcrafting, which resembles the bespoke spirit of the brand.
▲平面图 plan
▲立面图 Elevation
项目名称——
项目名称: Vivamens男士定制西服展厅
项目业主:Vivamens品牌
项目地点:上海市杨浦区贵阳路398号文通国际广场首层
项目建成时间:2020年
项目面积:30平方米
设计单位:SHARK&SHARK
主创设计师:黄珊芸
摄影师:鲁哈哈