鲁班时代建筑设计｜Gege Studios服装体验店

本真自在

空间是品牌价值呈现的重要载体，从材质选择到肌理形态；塑造品牌价值的高度一致。

Space is an important carrier for presenting brand value,From material selection to texture morphology; Highly consistent in shaping brand value.

Gege Studio位于深圳南油之地，该区域主要面对的是全国各地的二级三级批发商以及零售终端。是中国高端时装设计，生产、批发之地域性，代表性的标杆基地。

Gege Studio is located in the southern oil region of Shenzhen, mainly facing second and third tier wholesalers and retail terminals from all over the country. It is a regional and representative benchmark base for high-end fashion design, production, and wholesale in China.

空间，自身即为媒介，商业空间设计中，要有新颖的设计也要侧重于产品的展示，唯有如此，购物空间方能在商业领域中脱颖而出，让美学能赋予空间商业价值。 LubanEra·Design受Gege Studios品牌主理人之委托，为品牌店铺塑造全新之体验空间，为顾客带来别具一格的购物体验。

Space itself is the medium. In commercial space design, innovative design should also focus on product display. Only in this way can shopping spaces stand out in the commercial field, allowing aesthetics to endow the space with commercial value. LubanEra · Design was commissioned by the brand manager of Gege Studios to create a brand new experience space for the brand store., Provide customers with a unique shopping experience.

商城之内大小店铺俨然一片衣裳海洋。批发销售为主流，因惯于传统，档口之设计纷纷懒散，随意，难以让顾客深植品牌心灵， LubanEra·Design创意总监志在颠覆过往批发之旧思维，以品牌模式引领批发之道。将Gege Studios塑造成为品牌概念空间，唤起消费者对Gege Studios的品牌联想使其清晰辨识于消费者心中。

The shops of all sizes within the mall are like a sea of clothes. Wholesale sales are the mainstream, but due to being accustomed to tradition, the design of stalls is lazy and casual, making it difficult for customers to deeply cultivate the brand spirit. The creative director of LubanEra · Design aims to overturn the old thinking of wholesale in the past and lead the way of wholesale with a brand model. Shaping Gege Studios into a brand concept space, arousing consumers’ brand associations with Gege Studios and making it clearly recognizable in consumers’ minds.

鲁班精神 · 匠心营造 · 专注极致

Lu Ban Spirit·It’s a work of art· Focused to the Max

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”相融与共鸣 “

Integrate & Resonate

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LubanEra·Design创始人Bobo从不去追求所谓的设计风格，一直探寻的是美学给空间创造的’商业价值‘ 非色彩主导，石头的质感自然美。色彩的缺席反而能凸显出空间的纯粹和实质，从而营造出一种静谧，舒适贴近自然的购物体验空间，让顾客感受自然与创意的完美融合。

LubanEra · Design founder Bobo never pursues so-called design styles, but always explores the ‘commercial value’ created by aesthetics for space, rather than color driven, with the natural beauty of stone texture. The absence of color can instead highlight the purity and essence of the space, creating a quiet, comfortable and natural shopping experience space, allowing customers to feel the perfect fusion of nature and creativity.

”反差与平衡 “

Contrast & Balance

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LubanEra·Design创始人Bobo认为细节构成了一种“世界观”和“深度”，空间的“正确性”是通过在设计中考虑这些细节来决定的。

LubanEra · Design founder Bobo believes that details constitute a “worldview” and “depth,” and the “correctness” of space is determined by considering these details in the design.

不同材质的结合，从不同角度和观点发掘出独特的创意和可能性，江流石不转，石头见证了人类数千年的文明史。时间造物，天然石材独有肌理，色彩的魅力，视觉观感，仿佛都在叙说着昔日的荣光与辉煌，如同静默的艺术品，与空间发生着奇妙的化学反映，一切都是相互联系的。不锈钢的冷艳光泽自带种特有的未来感，轻盈空灵。而当附带自然气息的洞石遇上冰冷的金属，空间便多了一层精神层面的渲染与引领。帮助消费者更好地识别出产品的特点和质量，从而达到强化品牌价值观，提升产品陈列效果

The combination of different materials has excavated unique creativity and possibilities from different perspectives and perspectives. Rivers and stones do not rotate, and stones witness thousands of years of human civilization. The creation of time, the unique texture of natural stone, the charm of color, and visual perception seem to narrate the glory and glory of the past, just like a silent artwork, experiencing wonderful chemical reactions with space, and everything is interconnected. The cool and bright luster of stainless steel comes with a unique futuristic feeling, lightweight and ethereal. When the cave stones with a natural atmosphere encounter cold metal, the space adds a layer of spiritual rendering and guidance. Helping consumers better identify the characteristics and quality of products, thereby strengthening brand values and enhancing product display effectiveness

”玲珑出自然“

It’s Very Natural

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树脂与玻璃巧妙地融合在一起，坚硬透明的玻璃和树脂的温润交相辉映，光线柔和而神秘地穿透，为整个空间营造出舒适和谐的氛围，使顾客感到舒适和放松，让人走进来便留恋于内不舍离去的温暖空间。

Resin and glass are cleverly integrated, and the hard and transparent glass and resin’s warmth complement each other. The light penetrates softly and mysteriously, creating a comfortable and harmonious atmosphere for the entire space, making customers feel comfortable and relaxed, and making people linger in the warm space that they are reluctant to leave.

本真和自在的设计初心，即指出虚与实，无于有相互依存，相互转化，在者追求无为而得从而达到收获的境界，人们可以触摸到事物本质和价值，而以简约而见，则是通过简洁的方式来观察和认识事物，去除冗杂和繁杂的表象，使真相显见。

The original intention of the design of authenticity and freedom is to point out the interdependence and transformation between emptiness and reality, and to achieve the state of harvest by pursuing inaction. People can touch the essence and value of things, and to see through simplicity is to observe and recognize things in a concise way, removing cumbersome and complicated appearances, and making the truth apparent

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