建筑与空间设计的第一要义,是功能性,其次再是由使用者与其自然交织形成的视觉与美感。尤其对于今次美国街头运动品牌UNDEFEATED在中国开设的第一间运动空间以功能为主的建筑来说更是如此。
The primary essence of architectural and spatial design is functionality, followed by the visual and aesthetic interweaving formed by users and nature. Particularly for this newly completed UNDEFEATED SPORTS CENTER, the first sports space opened by the American street sports brand UNDEFEATED in China, functionality takes precedence in architectural design.
功能及实用性一直是Link Architects设计团队的主张,而从最终呈现出的体感来看,这间刚刚落成的UNDEFEATED SPORTS CENTER我们也是由其品牌语序中提炼出的运动、街头与社区文化来顺势牵引出设计语言进行表达,让永不言败的运动着力点在机能、细节感知和场景的连贯性上,来实现一种“不经意”间就能很好诠释品牌和运动本身自带的力量与美感。
Functionality and practicality have always been the emphasis of Link Architects’ design team. From the sensory experience presented in the final design, we have extracted the elements of sports, street culture, and community from its brand ethos to guide the design language, allowing the focus of UNDEFEATED sports to lie in functionality, perceptual details, and the coherence of scenes. This aims to effortlessly embody the inherent power and aesthetic of the brand and sports themselves.
UNDEFEATED运动中心入驻于阿那亚北岸的雀跃镇,是品牌继在洛杉矶开设的 UACTP 训练场馆之后的全球第二间同系列商业体。囊括了健身、重训、篮球、游泳、巴西柔术综合训练等空间。而UACTP本身也正是品牌在塑造了以「风格」为主导的服装之后,将「功能性」视为另一重点而打造出的专为运动而设计的支线。这也与我们的理念不谋而合。
The UNDEFEATED sports center is located in the bustling town of Queyue on the north bank of Anaia, the second global commercial entity of the same series following the UACTP training facility opened in Los Angeles. It encompasses spaces for fitness, weight training, basketball, swimming, Brazilian jiu-jitsu, and comprehensive training. UACTP itself, after shaping clothing dominated by “style,” prioritizes “functionality” to create a sideline specifically designed for sports, which aligns perfectly with our philosophy.
顺势而为的力量感
The Power of Going with the Flow
在落地本次品牌项目之前,建筑主体本身已经是一个具有统一风格化的优秀作品,所以我们没有去破除建筑设计本身的结构与风格资产,而是在此基础之上从运动器材的设计中取得实用功能原素并有机的融入品牌和运动基因,让具有运动性功能性的设计单元模块在空间里生长移动。从材质上的石、木、金属、混凝土,到肤感上的软、硬、平滑、肌理感等细节之处,做到能与建筑本身找到补充、平衡。
Prior to the realization of this brand project, the architectural structure itself was already an excellent work with a unified style. Hence, we did not dismantle the structural and stylistic assets of the architectural design but instead organically integrated practical functional elements from sports equipment into the brand and sports genes. This allows design units with functional sporting features to grow and move within the space. From materials such as stone, wood, metal, and concrete to tactile sensations like softness, hardness, smoothness, and textures, we aim to complement and balance with the architecture itself.
而外墙处体育馆的主LOGO,采用了和UNDEFEATED相同的FUTURA字体构成,没有刻意使用对视觉具有攻击性的立体效果,而是用更“扁平化”的跟随建筑表面的自然起伏附着,这种“不用力”反而能更强调出品牌本身自带的厚重力量感。
On the exterior wall of the gymnasium, the main logo adopts the same FUTURA font as UNDEFEATED, avoiding deliberately aggressive three-dimensional effects for visual impact. Instead, it adheres more “flatly” following the natural undulations of the building’s surface, emphasizing the brand’s inherent weight and power without exerting force.
真运动的运动空间
A True Athletic Space
社区一直是街头文化很重要的发生地,作为UNDEFEATED 品牌信念中的内核,「Friends and Family」始终是UNDEFEATED 与当地街头、运动社群建立联结的精神所在。在看到这一点后,我们也期望将它应用于空间与使用者的交互体验上。由于体育馆的主入口在建筑侧面,与主街区相连的大门是常闭状态,为了让品牌元素和运动场馆本身获得更好的对外展示,我们在主入口的大门前侧做了两组可以旋转、与建筑大门开合关系形成互动的混凝土长凳,使之变成篮球比赛的观众坐席。同时,它既是为社区服务的城市家具,还可以转化成导视标牌或者兼容空间多样性承办各类活动的海报系统。这种由运动启发的功能性,和与外部街区的“链接”,会让空间本身也像是变成了具有活力的“硅基”生命体,链接了观众、运动者和运动本身,是对品牌拥抱街头与社群文化的最好表达。这也成为了我们期望能达到画龙点睛式作用的唯一一处对建筑外部环境的改动之处。
Community has always been a vital hub for street culture, a core belief in the UNDEFEATED brand ethos, where “Friends and Family” represents the spirit of UNDEFEATED connecting with local street and sports communities. Recognizing this, we aimed to apply it to the interactive experience between space and users. Given that the main entrance of the sports center is on the side of the building and the main gate connected to the main street remains closed, we designed two sets of concrete benches in front of the main entrance that can rotate and interact with the building’s main gate, turning them into seating for basketball games. These benches serve as urban furniture for the community while also transforming into wayfinding signs or a poster system accommodating various activities. This function inspired by sports and the “link” with the external street area transforms the space into a vibrant “silicon-based” life form, connecting spectators, athletes, and sports, serving as the best expression of embracing street and community culture for the brand. This also became the only modification we made to the external environment of the building, aiming to be the finishing touch.
运动中的不变应万变
Adapting Unchangingly to Changes
运动中心整体分为室内与室外、运动与休息等多元空间,完整统一的感官体验尤为重要。我们基于品牌档案,在UACTP的健身房场景中提取杠铃片及其磅重标识这一充满运动力量感的元素作为灵感,将其转译为设计语言,作为运动能量贯穿应用在多个模块化单元,诸如:
The sports center is divided into indoor and outdoor spaces, sports and rest areas, emphasizing a complete and unified sensory experience. Based on the brand archives, we drew inspiration from the weight plates and their pound signs in the UACTP gym scene, filled with a sense of sports power, translating them into a design language applied throughout various modular units, such as:
1.公共家具系统。室外,花岗岩材质的座凳、雨伞架底盘、吧椅、两轮车泊位;转到室内,同款坐凳则改为由多层板粘结整体倒角打磨而成的木质材质,没有粗暴挪用室外的花岗岩材质来刻意而为的营造冲突感,而是更尊重室内的空间触感。同时,也是在向UNDEFDATED的经典木格栅元素致敬。
1.Public furniture systems: Outdoors, granite benches, umbrella stand bases, bar stools, and bicycle parking; indoors, the same benches are made of wood, crafted from plywood bonded and chamfered, respecting the indoor space’s tactile feel. At the same time, it pays homage to UNDEFEATED’s classic wooden grille elements.
2.海报等标识系统的配重块。基于或置于室外的应用考虑,我们同样选取耐候性好、结构稳定的花岗岩材质,同时,与公共家具的应用一样,除了浮雕文字,杠铃的孔洞在形式之上也尽量用巧妙的方式赋予其功能性,可以插接桌子、海报架、太阳伞等配件,作为灵活变通的模块化功能节点的同时,杠铃的元素也能彰显场地的属性,这种功能性的思考和运动器材为功能服务设计理念可以更好地展现品牌基因。
Counterweight blocks for signage systems: Considering their outdoor applications, we also selected weather-resistant and structurally stable granite material. Similar to the public furniture application, besides embossed text, the holes of the weight plates are designed in a clever way to provide functionality, allowing for the attachment of tables, poster racks, umbrellas, and other accessories. This modular approach not only offers flexibility but also showcases the site’s attributes, emphasizing the brand’s genes through functional thinking and equipment designed to serve functionalities.
3.导视系统。同样秉承这一视觉体验的还有整个场馆的导视系统。除了前文提到的主场馆标识,各处都尊重品牌性格地使用了简约、明了的标识设计,希望能将美式的简单、直接、街头感拉满,品牌logo及各类指引都融入环境,避免使用者专注于运动的同时被具有攻击性的视觉“打扰”。但,粗旷、随意中也尽量做到一些细节之处,比如梳洗台的暗格结构等设计,可以兼顾收纳与美观。
This visual experience is also carried through the entire venue’s wayfinding system. Apart from the main venue signage mentioned earlier, simple and clear signage designs respecting the brand’s character are used throughout, aiming to infuse American simplicity, directness, and street vibes. Brand logos and various guides are integrated into the environment, avoiding visually intrusive elements that might distract users while focusing on sports. Yet, even in the rough and casual design, attention is paid to details like the hidden structure of the washbasin, balancing storage with aesthetics.
在早年品牌创始人 James Bond 的谈话中,他曾说到他更喜欢实体空间的原因,是因为「它的整个氛围能让你切身感受这个品牌想传递给人们的信息,而不是简单的 Logo。因此,对于本身拥有独立个性与鲜明态度的品牌而言,我们希望用这次为UNDEFEATED SPORTS CENTER的空间设计能够呈现出品牌的运动文化于功能性以及于社区活动紧密联系的包容性与交互感,去很好的回应主理人的这一理念。
In an earlier conversation, the brand’s founder James Bond mentioned his preference for physical spaces because “the overall atmosphere can make you feel firsthand the message the brand wants to convey to people, rather than just the logo.” Therefore, for a brand with independent personality and a distinct attitude, we hope that through the spatial design of UNDEFEATED SPORTS CENTER, we can present the brand’s sports culture intertwined with functionality and connected to community activities, resonating well with the founder’s philosophy.
作为同样操刀了UNDEFEATED上海天平路店铺的设计团队,Link Architects将前作对街头文化与实用性的推崇和品牌文化的还原也延承到了品牌这次的运动中心项目中。与运动中心同步设计、坐落在临街对面的UNDEFEATED阿那亚门店将继续为您呈现永不言败的品牌精神,欢迎关注。
As the design team behind the UNDEFEATED Tianping Road store in Shanghai, Link Architects has carried forward the admiration for street culture and practicality from the previous work to the brand’s current sports center project. In sync with the sports center, the UNDEFEATED Anaia store located across the street will continue to showcase the brand’s spirit of never giving up. Stay tuned.
项目信息——
项目名称 | UNDEFEATED SPORTS CENTER
设计方 | 上海直地建筑设计工作室
公司网站 | www.link-architects.net
联系邮箱 | Link_arch@163.com
项目设计&完成年份 完工时间 | 2024.06.10
主创设计师 | 刘向博
设计团队 | 耿奇 徐德鹏
平面设计 | 陆俊焱
项目地址 | 秦皇岛市昌黎县北戴河新区滨海大道北岸阿那亚九期
建筑面积 | 3000㎡
摄影师 | 存在建筑-建筑摄影
合作单位
建筑设计 | 旭可建筑
道具制作 | 上海金禹道具设计制作有限公司
导视制作 | 北京珺艺融创文化传媒有限公司
项目客户 | 五条杠(上海)品牌管理有限公司
道具制作 | 上海金禹道具设计制作有限公司
装修主材 |60mm厚芝麻灰花岗岩、镀锌铁板、白色氟碳漆、18mm厚进口
桦木多层板、预制钢筋混凝土、镀锌金属格栅