英国首都伦敦，在奢侈品市场上多年来一直占据着重要的一席之地，与之相应的，路易威登也是如此。伦敦是该法国品牌的第一个海外市场，而位于新邦德街的路易威登店也已经成为其最重要的全球展厅之一。毋庸置疑，路易威登非常清楚保持品牌在此地的声誉和必要性，因此他们花费了长达14个月的时间对该店铺进行了改造，为未来的十年做了充足的准备。
In the global luxury shopping landscape, London has been a fixture for many decades, and for just as long, Louis Vuitton has been present here. In fact, the British capital was the very first foreign outpost of the French brand, and the Maison Louis Vuitton on New Bond Street has become one of its most prominent global showcases.Needless to say, the brand is much aware of the necessity and prestige to retain a high profile here, and following a lengthy revamp of the aforementioned store, it’s good to go for at least the next decade.
这间店铺总共三层，占地17500平方英尺（合1626平方米），是路易威登在欧洲的最大零售店，由来自纽约的设计师以及长期合作伙伴Peter Marino为其打造全新的室内设计。洋溢着色彩的橱窗装置，远远地就让人感受到一种新鲜的美学气息，而沿街的立面上贴着的同样色彩斑斓的路易威登标识，则有一种爆炸性的卡通味道，更是让人眼前一亮。
At 17,500 sq.ft. (1,626 sqm.) spread across three expansive floors, it ranks among Louis Vuitton‘s biggest retail spaces in Europe, and features a new interior design by New York City-based designer and longtime collaborator Peter Marino. The updated aesthetic is signalled from afar by way of colour-infused window installations, and above all, an equally colourful and almost cartoon-like explosion of Vuitton icons which has been attached to the façade on street level.
有意思的是，这不仅仅是一次改造，而是对整个建筑进行的二次开发，它创造了一个全新的空间，其中包括三个石灰岩的双层空间，创造出一种前所未有的富丽堂皇。连接不同楼层的橡木和玻璃的螺旋楼梯，成为当代时尚的一种大胆表达。
Interestingly, it’s not just a revamp, but in fact, the entire building has been redeveloped to create entirely new spaces, including three double volume spaces clad in limestone which add unprecedented grandeur to the shopping experience. A newly installed swirling oakwood and glass staircase connects three floors, making a bold statement of contemporary chic.
宽敞的地下室陈列的是Virgil Abloh为路易威登设计的享有盛誉的男装系列；
The spacious basement section is home to Virgil Abloh‘s hailed designs for Louis Vuitton‘s men’s collection；
一楼和二楼，则是与Abloh齐名的Nicolas Ghesquiere的全品类女装系列，此外还展示了路易威登Objets Nomades永久系列的家具、饰品以及珠宝。
On the ground floor and second floor, the full range of Abloh’s counterpart Nicolas Ghesquière‘s women’s collection can be found, in addition to a permanent collection of Louis Vuitton‘s Objets Nomades furnishings and decorative pieces, and jewellery.
除了巴黎旺多姆广场的路易威登店，这里是全球唯一一家展示该品牌全系高端珠宝的商店。三层为眼光独到的顾客提供了专门的房间和私人购物套间。
The latter is quite special, as this is the only Louis Vuitton Maison on the planet, apart from its equally grand equivalent on place Vendôme in Paris, which carries the brand’s fine jewellery collection. The third floor accommodates the store’s exclusive apartment and private shopping suites for its most discerning clientele.
店内还陈设了43件艺术作品，来自25位顶尖艺术家和设计师，其中有9件是特邀创作的，让顾客在购物的同时，沉浸在艺术的氛围里。这些艺术家包括Tracey Emin，Floris Wubben，Andreas Gursky,Sarah Crowner和Martino Gamper。
Adding even more edge to the shopping experience are no less than 43 works of art and design pieces by 25 leading artists and designers, and of which nine have been specially commissioned. The list of artists includes Tracey Emin, Floris Wubben, Andreas Gursky, Sarah Crowner and Martino Gamper.
